The world's most popular cycling road, according to Strava's latest data, is a surprising location. It's not the Alps, Pyrenees, or even Mallorca, but rather a climb called the Alto de Patios on the outskirts of Bogotá, Colombia. This segment, named 'Mi Segmento: de la redomita a Patios', has been ridden by over 34,000 different people in the first 11 months of 2025 alone, with 102 new riders each day. The KOM (King of the Mountain) for this segment is held by elite Guatemalan rider Julio Ispache, who clocked an impressive 13 minutes and 37 seconds last October, averaging a speed of 22.8kph. Colombia's first and only yellow jersey winner, Egan Bernal, came close to the crown, setting the fastest time on the official, longer segment of 'Belisario-Patios'.
Strava's second most popular cycling segment is in São Paulo, Brazil, featuring a 1.49km-long riverside stretch called 'Hebraica-Rebouças x Cidade Jardim'. More than 26,000 different users rode this segment this year. The third most popular segment is in London, in the south-western borough of Wandsworth, and is simply called 'Bridge Sprint'. Wandsworth Bridge, a busy commuting road, received a protected cycle lane two years ago.
Strava's exercise-sharing platform, launched in 2009, now boasts 180 million users worldwide. The company's Year in Sport data captures information from its users' activities during the year from 1 September 2024 to 30 August 2025. While the report primarily focuses on running, it also provides interesting cycling insights. The most popular road bike brand used by Strava users is Trek, followed by Specialized and Giant. However, the order flips for gravel and mountain bikes, with Specialized replacing Trek in top sport for both disciplines. The third most popular gravel bike brand is Scott, while Giant holds the same position for mountain bikes.
Strava subscribers will receive their personalized Year in Sport recap report from next Monday, 8 December.