The Alzheimer Society of Canada is on a mission to shatter the stigma surrounding dementia, a pressing issue that affects countless lives. In a bold move, they've launched a new campaign, 'Forget No One', to shed light on the challenges faced by those impacted by this debilitating disease. But here's where it gets controversial: while many Canadians are aware of the disease, the stigma attached to it prevents them from seeking help.
The campaign aims to break this silence and encourage early diagnosis, which can lead to better management and improved quality of life. According to Erica Zarazun, Public Awareness Coordinator at the Alzheimer Society of Saskatchewan, the fear of losing independence or becoming a burden to others is a major concern for many. This fear is so prevalent that two-thirds of respondents shared these worries, and nearly half admitted they wouldn't know where to turn for help if they thought they might have dementia.
The Alzheimer Society is taking action by hosting the largest public presentation of the year on January 22, offering a virtual Understanding Dementia presentation via Zoom. Dr. Jillian Gill, a family physician from the Geriatric Management and Evaluation (GEM) Program at Saskatoon City Hospital, will lead the session. She will discuss the signs and symptoms, different types of dementia, risk factors, and available support programs, providing valuable insights to the public.
The society's support centers across Saskatchewan are a testament to their commitment to helping those affected by dementia. However, the stigma surrounding the disease remains a significant barrier to care. The question remains: would you want to know? A quarter of Canadians say no, but the Alzheimer Society believes that knowing means learning, getting help, and finding hope.
On January 28, Alzheimer Societies across Canada will participate in a national Day of Action for Alzheimer's Awareness Month. Canadians are encouraged to show their support by wearing a Forget-Me-Not pin, sharing a photo on social media, and using the hashtag #ForgetNoOne to help break the silence and reduce stigma. The Alzheimer Society organizes presentations all year round, aiming to educate and support those affected by dementia.
